July 12, 2022

Leveraging OneKey® MLS Market Data to Brand Yourself the Local Expert  

REALTORS® are regarded by consumers as housing market experts. A widely understood value we bring to real estate transactions – our market expertise – is built upon our ability to provide accurate, reliable market data via our Multiple Listing Service. Having access to this data allows us to provide meaningful insights into local and regional market conditions, insights that buyers and sellers want and need to have.

Seemingly more than ever before, catchy headlines and unfounded remarks circulate about housing market trendlines. In light of this, we need to establish ourselves as trusted sources of housing data by providing consumers with the most up-to-date statistics. OneKey® MLS can help! Using the OneKey® MLS monthly Market Reports, Market Highlights, and Infographics, available for us to download and share across digital channels, we can establish and solidify consumer trust in our expertise. The June market statistics for our regional and local markets have just been released. The most recent reports demonstrate that the closed median home prices across most of our region are showing continuous year-over-year gains and transactional activity is up, indicating the market is still very active. You can access all of the reports HERE and check out the local highlights below:

There is nothing more important than providing consumers with the most current market data available. I encourage all of you to follow my lead and put the MLS data to work for you, making it a part of your marketing strategy. Adding meaningful insights about what the data suggests provides even greater value and helps demonstrate that you are truly the local market expert. Thanks for giving this your attention today and I hope you are enjoying the summer!


Join us in welcoming…

OneKey® MLS is excited to introduce the newest member of our team – Marketing Director, Trish Ketelsen!

Trish is a talented and experienced marketer who will be responsible for building on the success of our organization’s offerings, including the suite of products and services provided to our subscribers. Trish will also be responsible for managing our BTB/BTC digital and social media channels. Jim Speer, CEO OneKey® MLS – “We believe that Trish will help us further develop our brand and achieve great successes in the marketing of our business tools.”